Branding
Visual Identity
Brand Strategy
EcoMove Rebrand
A complete brand overhaul for an electric vehicle charging network, including new visual identity, messaging, and brand guidelines.
Client
EcoMove Charging Networks
Technologies
Adobe Creative Suite
Brand Strategy
Visual Design
Typography
Project Type
Branding
The Challenge
The client needed to transform their outdated brand to reflect their innovative technology and commitment to sustainability while appealing to both business partners and environmentally conscious consumers.
Our Solution
We developed a comprehensive brand strategy and visual identity system that communicated the company's core values of sustainability, innovation, and accessibility. The rebrand included a new logo, color palette, typography, iconography, and brand voice.
Results
- 97% positive feedback from stakeholder surveys
- Featured in three major design publications
- Secured two new major partnership deals within 3 months of rebrand
- Increased social media engagement by 215%